Privacy Policy

Last Updated: June 27, 2026
Effective Date: June 27, 2026

Adifice LLC, doing business as Adifice Technologies ("Favly," "we," "us," or "our"), respects your privacy. This Privacy Policy explains how we collect, use, share, and protect information when you use the Favly mobile application, the Favly website at https://www.favly.ai, and related services (collectively, the "Service").

By using the Service, you consent to the practices described in this policy.

If you do not agree with this policy, do not use the Service.

The latest version of this Privacy Policy is always available at https://www.favly.ai/privacy. Our Terms of Service, which form part of your agreement with us, are available at https://www.favly.ai/terms.

1. Information We Collect

We collect information in three ways: information you provide to us, information collected automatically, and information we receive from third parties.

1.1 Information You Provide

Account information: When you create an account, we collect your name, email address, phone number, and password. For Technicians and Providers, we also collect business information including salon name, address, and operating details.

Profile information: You may add a profile photo, bio, service preferences, and other optional details.

Booking information: When you book an appointment, we collect details about the booking, including the Technician, service, date, time, location, and any notes you provide.

Payment information: When you make payments or add funds to the Favly Wallet, our payment processor Stripe collects your payment card details. We do not store your full card number or CVV; we receive only a tokenized reference from Stripe.

Wallet activity: Balance, top-up history, spending history, and cashback or loyalty rewards activity associated with your Favly Wallet.

Communications: If you contact us by email or in-app messaging, we collect the content of those communications and any information you choose to provide.

Reviews and ratings: Reviews, ratings, photos, and comments you submit about Technicians or services.

Identity verification information: For Technicians and Providers, we may collect tax identification numbers, government identification, and bank account information for payouts. This information is processed in accordance with applicable laws.

1.2 Information Collected Automatically

Device and usage information: When you use the Service, we automatically collect:

• Device type, operating system, and version (e.g., iOS 18, iPhone 16)
• IP address
• App version and crash reports
• Usage patterns, including pages viewed, features used, and time spent
• Performance and diagnostic data

Location information: With your permission (via iOS / Android location prompts), we may collect approximate location to show you nearby Technicians. You can disable location access in your device settings at any time.

Push notification tokens: When you enable push notifications, we receive an anonymized token from Apple Push Notification service (APNs) or Google Firebase Cloud Messaging (FCM) that we use to deliver notifications.

1.3 Information from Phone Calls and AI Receptionist

When you call a salon that uses the Favly AI Receptionist, we collect:

• The fact, date, time, and duration of the call
• Your phone number (as provided by the carrier)
• Audio recordings of the call
• Automated transcripts of the conversation
• Booking decisions made during the call (which service, when, with which Technician)
• Outcome of the call (booking created, rescheduled, cancelled, or call ended without action)

This data is processed by Twilio for voice routing and by AI providers (such as OpenAI or similar) for transcription and conversational understanding. You can request a human representative at any point during the call.

Call recordings and transcripts are retained for 90 days to improve the AI Receptionist and resolve disputes, after which they are deleted or anonymized.

1.4 Information from Third Parties

We may receive information from third parties, including:

• Salon owners: Provider/employer information when a Technician joins their salon
• Payment processors (Stripe): Transaction status, refund information, dispute information
• Communication providers (Twilio): Call routing and delivery information
• Authentication providers: If you sign in via a third-party account (where supported)

2. How We Use Information

We use your information to:

• Create, maintain, and secure your account
• Process bookings, payments, and Wallet transactions
• Connect you with Technicians and Providers
• Operate the AI Receptionist
• Send booking confirmations, reminders, and reschedule notifications via SMS, email, push notification, or in-app messaging
• Provide customer support and respond to inquiries
• Detect, prevent, and address fraud, abuse, and violations of our Terms
• Comply with legal obligations (including tax reporting, regulatory requests, and law enforcement obligations)
• Improve the Service, including the AI Receptionist, through analysis of usage patterns and feedback
• Send service-related and (where permitted) marketing communications
• Personalize your experience, including recommending Technicians or services
• Calculate and deliver loyalty rewards and cashback

We do not sell your personal information.

3. How We Share Information

We share information only as described below.

3.1 With Technicians and Providers

When you book an appointment, we share your name, contact information, booking details, and any notes you provide with the assigned Technician and the Provider hosting them. They use this information to provide the service.

3.2 With Service Providers and Vendors

We share information with third parties that help us operate the Service, including:

• Stripe, Inc. — payment processing
• Twilio Inc. — SMS, voice calls, and AI Receptionist call routing
• Amazon Web Services (AWS Simple Email Service) — email delivery
• Apple Inc. and Google LLC — push notification delivery via APNs and FCM
• AI providers — transcription and conversational understanding for the AI Receptionist
• Cloud hosting providers — hosting our infrastructure
• Analytics and crash reporting providers — understanding how the Service performs

These third parties are contractually required to use your information only for the purposes we authorize and to maintain appropriate security and confidentiality.

3.3 For Legal and Safety Reasons

We may disclose information when we believe in good faith that disclosure is necessary to:

• Comply with a law, regulation, legal process, or governmental request
• Enforce our Terms of Service
• Detect, prevent, or address fraud, security, or technical issues
• Protect the rights, property, or safety of Favly, our users, or the public

3.4 In Connection with Business Transactions

If Favly is involved in a merger, acquisition, sale of assets, or bankruptcy, your information may be transferred as part of that transaction. We will notify you of any such change and your options.

3.5 With Your Consent

We may share information with other parties when you direct us to or otherwise consent.

4. The Favly Wallet — Specific Disclosures

The Favly Wallet is a stored-value feature. The following data is specifically associated with the Favly Wallet:

• Balance: Current available funds
• Top-up history: Amounts, dates, and payment methods used to load the Wallet
• Spending history: Bookings paid using Wallet funds
• Rewards history: Cashback earned, loyalty points, and promotional credits

Wallet data is retained for as long as your account is active and for any period required by law (including financial recordkeeping and unclaimed-property laws). On account closure, Wallet history may be retained for up to seven (7) years to comply with financial recordkeeping requirements.

Stripe holds the actual funds; we maintain the records of your balance and activity.

5. Your Rights and Choices

5.1 Account Information

You can access and update most account information through the Service settings. You can also contact us at privacy@favly.ai to update information.

5.2 Communications

You can opt out of marketing emails using the unsubscribe link in those emails. Transactional communications (booking confirmations, payment receipts, security alerts) cannot be opted out of while you maintain an account.

You can disable push notifications in your device settings.

5.3 Location Data

You can disable location access in your device settings at any time. This may limit certain features of the Service.

5.4 Account Deletion

You can request account deletion by contacting privacy@favly.ai. We will delete your account information within 30 days of your request, subject to the retention requirements described in Section 7.

5.5 Rights for California Residents (CCPA / CPRA)

If you are a California resident, you have the right to:

• Know: Request information about the categories of personal information we collect, the sources, the purposes, and the categories of third parties with whom we share
• Access: Request a copy of specific pieces of personal information we have collected about you in the prior 12 months
• Delete: Request that we delete personal information about you, subject to certain exceptions
• Correct: Request that we correct inaccurate personal information about you
• Limit Use of Sensitive Personal Information: Request that we limit the use of certain sensitive categories
• Opt-Out of Sale or Sharing: As stated above, we do not sell personal information and we do not share personal information for cross-context behavioral advertising

To exercise these rights, contact privacy@favly.ai. We will verify your identity before fulfilling the request. We will not discriminate against you for exercising these rights.

5.6 Rights for Other U.S. State Residents

Residents of Colorado, Connecticut, Virginia, Utah, Texas, Oregon, Montana, and other states with comprehensive privacy laws have similar rights to access, delete, correct, and limit certain uses of their personal information. To exercise these rights, contact privacy@favly.ai.

6. Security

We take reasonable measures to protect your information against unauthorized access, alteration, disclosure, or destruction. These include:

• Encryption of data in transit (TLS) and at rest where appropriate
• Access controls and authentication for our personnel
• Logging and monitoring of access to sensitive data
• Vendor agreements requiring third parties to maintain security

No system is completely secure. We cannot guarantee the absolute security of your information. If a data breach occurs that affects your personal information, we will notify you as required by applicable law.

7. Data Retention

We retain personal information for as long as necessary to:

• Provide the Service and maintain your account
• Comply with legal obligations (including tax, financial, and regulatory requirements)
• Resolve disputes and enforce our agreements
• Support fraud prevention and security

Specific retention examples:

• Account information: For the life of your account, plus a reasonable period to handle disputes or comply with law (typically up to 7 years after account closure)
• Booking and Wallet transaction records: Up to 7 years after the transaction for financial recordkeeping
• AI Receptionist recordings and transcripts: 90 days
• Diagnostic and analytics data: Up to 24 months in identifiable form, then anonymized or deleted
• Marketing data: Until you unsubscribe or your account is closed

When information is no longer needed, we delete or anonymize it.

8. Children's Privacy

The Service is intended for users 18 years and older. We do not knowingly collect personal information from children under 13. If we learn we have collected personal information from a child under 13, we will delete it promptly.

If you believe we have collected information from a child under 13, contact privacy@favly.ai.

9. International Users

The Service is operated from the United States. If you access the Service from outside the United States, your information will be transferred to, stored, and processed in the United States, which may have different privacy laws than your country.

By using the Service, you consent to this transfer.

10. Cookies and Similar Technologies

The Favly mobile application uses local device storage (such as iOS Keychain, secure storage, and standard mobile-app caching) to support authentication and feature operation. The Favly website at https://www.favly.ai may use cookies and similar technologies for session management and analytics.

You can clear local app data through your device settings. You can manage website cookies through your browser settings.

11. Third-Party Links and Services

The Service may contain links to third-party websites or integrate with third-party services (such as Venmo or Zelle for tipping). This policy does not cover those third parties. We are not responsible for their privacy practices. We encourage you to review the privacy policies of any third party before providing information.

12. Changes to This Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you through the Service, by email, or by other reasonable means. Changes will be effective when posted at https://www.favly.ai/privacy.

Your continued use of the Service after changes become effective constitutes acceptance of the updated Privacy Policy.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, contact us:

This Privacy Policy was last updated on June 27, 2026 and is available at https://www.favly.ai/privacy.